UGC PORTFOLIO

Sunday Social

UGC CREATOR

PUBLISHED PHOTOGRAPHER

IMAGES + VIDEO

ABOUT ME

Lauren King, founder of Sunday Social Inc, has been a professional Content Creator and Social Media Strategist since 2016. Based in Los Angeles, she has an eye for high-quality  content that will build trust and lead to sales.

What Is UGC?

People don't trust ADS, they trust real customers. that's where I come in.

User-Generated Content (UGC) refers to Images and videos created by real people, not by the brand.

Real customers = real social proof. By using UGC Instead of traditional marketing campaigns, brands can simplify purchasing decisions, become closer to their customers, and boost brand awareness in a trustworthy way.

The goal of UGC Is to create an authentic approach to advertising, Increasing brand credibility by communicating through the eyes of the consumer. User-generated content answers people's questions and helps them get a real understanding of what they'll get and how to use the product In their own lives.

UGC Really Works

90%

of consumers say authenticity Is Important when deciding which brands they like and support.

79%

of consumers say UGC highly Impacts their purchasing decisions

78%

higher click-through-rates when incorporating UGC into email marketing strategies

4x

higher click-through rates when using UGC based ads versus traditional branded ads

Previous Work: Photo

A variety of static Images can present your product in the best way possible.

Selfie with Product: A classic UGC style  to add a personal touch to the brand.

Lifestyle Shots: Real-life scenarios to show the product in action. Sometimes it may just be the product in its natural environment, use, or location.

Product Demo: Shows consumers how to use the product In their own lives. Shows how the product works, and what It can do.

Product Only: Aesthetic product only shots, stylized flat lays etc.

Previous Work: Video

If a photo is worth a thousand words, then a video must be worth a million.

How-to: Detailed video tutorials to guide customers through all steps of using the product.

Unboxing: Entertaining unboxing videos showing the packaging and what comes along with the product.

Product review: Positive feedback videos to spread the word about how awesome the product Is.

Product demo: Detailed on-camera demonstration of how the product works and looks like In real life.

Let's Get Started!

based in

Los Angeles, California

Email Address

lauren@sundaysocial.media

Find us online

www.sundaysocial.media

My job Is to build a consistent, growth-driven content strategy on socials with authentic, high-quality UGC.